Why Jazz?

The composition and style of jazz music have changed quite a few times throughout the years with each performer's personal interpretation and improvisation, which is also one of the greatest appealing characters of the genre. Rooted from clock and automaton restoration and founded on a strong motivation to be independent and a quest for originality in 1996, Parmigiani is inspired by unrivalled knowledge of watchmaking history and driven by an inexhaustible energy and a deep exuberance, which analogizes the diversity and inclusiveness of jazz music. The devotion Parmigiani bestows to Montreux Jazz Festival unites cultures through the universal power of music in Europe, and now the music seeds sprout in the promising continent of China. 

PARMIGIANI AT SHANGHAI

“Historically Shanghai used to be the entertainment and jazz centre of Asia, and now the city is fully restored with its passion and diversity; Just like Parmigiani, rooted in restoration, but is always innovative and contemporary for the future,” said Jean-Marc Jacot, Chief Executive Officer of Parmigiani, “As a contemporary brand, we are glad to share Parmigiani Shanghai Jazz Week - a modern and top-notch music event with quality lifestyle pursuers in China. We are glad to see many young jazz artists in China and we will keep supporting young talents via events alike.”

During China’s National Day Holiday, Parmigiani’s complex of Jazz music now extends to Shanghai. Facing Huangpu River, the Pudong Riverside Financial Plaza is surrounded by skyscrapers in the very centre of the country’s financial hub Lujiazui. The arrival of 2014 Parmigiani Shanghai Jazz Week transforms the place into a paradise of Jazz music! Three consecutive days since Oct. 2^nd, Jazz masters Dee Dee Bridgewater, Chinese Rock N’ Roll Godfather Cui Jian and jazz singer, pianist Anthony Strong will rock the outdoor stage and the city with their music. 

Meanwhile, to further complete the Parmigiani Jazz Week, the whole-town musical performances has been kicked off in the city’s most prestigious hotel lounges, jazz pubs and public areas of shopping malls and business districts since September 22. 

TONDA MAMBO DEBUT IN CHINA

“The music sounds as tourbillon oscillates, making time flies.”

The oscillation of the tourbillon is a precise yet romantic metaphor of the flying time. The Tonda Mambo 30-second tourbillion watch is not only the latest addition to the exceptional series of unique pieces in wooden marquetry, but an Haute Horlogerie tribute to music culture. As a unique piece by Parmigiani, now on the occasion of Parmigiani Shanghai Jazz Week, Tonda Mambo travels half of the earth to China, to present its beauty and rarity to Chinese connoisseurs and watch-lovers alike. 

Jerry Leonide, from Montreux to Shanghai

Jerry Leonide, a pianist with a Parmigiani on his wrist, is the winner of the Parmigiani Montreux Jazz Solo Piano Competition 2013. Like an evangelist, He is now preaching the mesmerizing spirit of Jazz to Shanghai by debuting with his breath-taking musical performance at 2014 Parmigiani Shanghai Jazz Week. By supporting young, emerging talents, Parmigiani recognizes unyielding excellence and virtuosity.

2014 Parmigiani Shanghai Jazz Week, wish you were here!