The Parmigiani Fleurier Haute Horlogerie Manufacture is unveiling an on-trend range of straps, designed as a couture collection. The luxuriously jubilant approach combines a graphic finish or a pop of colour with the finest materials, sensual to the touch. The end result is a luscious mix and match between the unrivalled elegance of the Tonda 1950 and the vibrant technicolor of its new straps.

The palette of colours shimmers like a flag fluttering in the wind. Fresh or subtle, they set the tone for the summer season. And with good reason! These new straps have been designed to bring new vibrancy to the Tonda 1950, a model famed for its fluid lines, uncluttered dial and elegant gold case, and one which embodies Parmigiani Fleurier's expertise in watchmaking. These straps reflect the same commitment to high standards. This is demonstrated by the suppleness and comfort of the leathers selected, the quality of the stitching and the warmth of the lining, which has been chosen with great care. 

Two materials, two structures. On the one hand, chic alligator with scales which vary in size to match the Manufacture's desired style. On the other, calfskin, smooth or stamped using a process which marks the leather, giving a colour print for a very on-trend effect. 

This technique is beautifully illustrated by one of the straps in the collection, which sports a stunning pixellated pattern like a butterfly's wing. On a black background, the strap is partially overlaid with silver, and then flecked with green and a vibrant fuchsia. The metallic hints turn the Tonda 1950 into a pop chic classic, a role it assumes with great aplomb.

The Summer collection also includes calfskin straps in two intense shades: radiant coral and lime green. For this, the Manufacture selected leather of a remarkable quality, with a very fine grain. The almost silky feel of this velvety strap against the wrist makes it an immense pleasure to wear every day.

Finally, the couture collection's It-strap is made from alligator, a material which marries exoticism and sophistication like no other. The collection is available in khaki - this year's colour - with large scales for a strong, masculine look which is bound to seduce. The pink or purple alligator versions offer a very different style, with fine scales and a high-gloss finish to ensure their feminine appeal. Guaranteed to bring out the radiance of any summer tan!